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Any business, no matter size, should have certain strategic thinking. Based on many years to join the tea summarizes research some experiences on how to investment, joining chain operation in selecting tie guan yin tea and operations be cautious.the paper, hope to prepare to enter and enters chain management investors help. Whether transparent, equipment procurement work price is transparent, whether to have complete logistics distribution system, whether to have overall marketing project planning.
The proper tea in selected after joining brands, do not mean that the joining trader can secure, joining trader need to voluntarily inn, running a tea in the concrete operation, and general set up shop and no two business. In how to run, this paper focuses on the following aspects of chain three points:
A, location to have the right
Many joining trader complain, say they chose good tea brand to join in, but didn’t receive imagined returns. Problems in mostly out of tea shops on improper selection store location. Different products and brands, to store the same. The address of requirements Look for brand is very important, find the brand’s address set up shop, also indispensable.
As the joining trader, choose to address is an important step of success. In fact, in this respect, enterprise also have the same principle. For example, in the whole nation has nearly hundred chain stores clustering ChunMing dragon well tea set of auspicious success rate reached 95%, poly auspicious spring headquarters have a selection of rigorous procedures, including: standard

The development of traditional Chinese tea industry, can be divided into three main ways of development:

1, continually expand the scale of production. Tea mainly embodied in the development of the plantation scale development scale and production processing scale. The former mainly government behavior, and the latter is mainly based on the enterprise operation the government behavior. So, basically,dragon well tea production organization behavior mainly produce government action. All learned, the south has accelerated in developing various high quality tie guan yin tea garden. Meanwhile, local government established the leading enterprise in driven, government projects continue to support, production enterprise scale is more and more big, the introduction of production line more and more modern. The introduction of modern production line, improve the production efficiency, but, at the same time, it increased agricultural production costs. Because tea raw material request processing near the seasonally strong ones, production, many modern equipment in visiting with BanTingChan shut-down or state.

2, constantly expand traditional tea and all kinds of tea wholesale market scale. Across the country, all kinds of tea emerge in endlessly. In the supermarket, there are on the street, most of the distribution in various wholesale market. According to not complete count, the kinds of different kinds of tea were more than 800 home wholesale market. Including origin wholesale market, XiaoDe wholesale market, tea distributed market various county and municipal: there, there’s also like guangdong fangcun, Beijing maliandao. Provinces city or larger cities will have, medium cities also in intensify planning. Wholesale market fast development, on the one hand pushed tea production, on the other hand, increased sales of fierce competition, promoted the rapid development of tea commercial real estate.

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• nets articles

Is any other food or drink reported to have as many health benefits as Dragon well tea? China has already know the medicinal value Dragon good tea since ancient times, using it to treat

everything from headaches to depression. In her book, Dragon good tea: natural secret, Taylor is a healthier life state, Dragon writing good tea has as a kind of medicine in China for at least

four thousand years.

Today, scientific research western provide powerful evidence proved that people have long believed tie guan yin tea drinking healthy. For example, in 1994, the journal of the national cancer

institute published the results of an epidemiological studies show good tea Dragon reduced risk of esophageal cancer in men and women by nearly 60 percent of China. Purdue university

researchers recently concluded that a compound in Dragon good tea restrain the growth of cancer cells. Other studies have shown that drinking tea Dragon lower total cholesterol level, and

improve rate cholesterol (HDL) is good (LDL cholesterol.

To sum up, here are just a few medical health conditions, drink Dragon tea is widely considered beneficial:

Drinking tie guan yin Tea began in China. 3000 years, americans the habit of drinking tea is also experiencing many changes. A survey about modern tea habit of investigation shows, six adults said they love tea; 50% of people are after work has developed the habit of tea; Another three adult is under the parents’ influence in love with tea. For the main purpose of tea, 55 percent of those surveyed said to health; 30 percent of people is to refresh; The rest is 15% in order to lose weight. Research also shows that most people in tea, stay in “drink” level, tea and tea knowledge to understand only accounts for less than 20%.
The two misunderstandings about drinking tea

Although China can be called “dragon well tea” but the kingdom of interviews with experts say, people drink is still exist two misunderstandings.

The so-called terminal maintenance services, which would require tea enterprises must actively assist, urged terminal to fully implement the franchise brand monopoly marketing mode, strictly abide by the principle of “unified” franchise; Constantly keep and dragon well tea alliance business exchanges and communication, promptly coordinate to solve the joining trader’s actual difficulties; Accurately grasp the perceptual and rational characteristic of mixed market condition, and guide the joining trader make full use of the brand monopoly resources and advantage, get the largest market share. Only in this way, the joining trader can deeply realize brand monopoly profit pattern charm, and maintain the franchise route, dutifully unity under in your brand. As China tea brand chain-like alliance leader, xiamen gather ChunMing tea think tea xiangfei enterprise must complete the terminal brand maintenance services, must do the following:
A, scientifically planning, develops the market:
Some tea enterprises unilateral pursue the number of franchisees tie guan yin Tea, blind expansion, the growth of blindly seek performance, instead of considering constructions of vertical growth performance; Investment promotion join without doing any investigation and study, the net. Results the sale terminal open clutter, the good and bad are intermingled. As the years passed, strength spent a lot of, open three fall two even dwindling, and then began to complain. This is called eager for quick success and instant benefit, not kill LiuHouLu. Such people lack the global vision, grasp the market, no long-term vision system of marketing strategy.
As a brand tea enterprise, should first in-depth seriously to understand its own business model, management concept, the brand culture, brand characteristics and brand market positioning; Then according to the command of its exact information, the market strategy plan. As the battlefield to the general planning, to capture territory formulated as global, long-term development construction strategy, practical execution. Have a good construction strategy, China merchants to join, can we encounter methodically development. Investment promotion to join must good quality clearance, strict selection of the joining trader, don’t eager for quick success and instant benefit give oneself of future trouble.
After finish merchants to timely follow-up maintenance, urge and assist the joining trader strictly implement the franchise mode. Some tea enterprise pursues only a moment’s fast, thought the joining trader opened just enticingly, can ZuoShou share; Hence whether disregard, allow the joining trader to tinkering with; Results a look, hard laid down the network, the first sell vinegar hang sheep, waving red flag do the g8 coalition business face, four seasons rerouted the everything. Also some tea enterprises to unilateral pursue the sales volume, before one eye closed, as long as the delivery, the more the better, all welcome. Don’t say image unify, even brand monopoly all can not guarantee. Thus, a designer goods, make to do wholesale essentially no difference between headquarters creates brand appeal of depletion in the local market, gradually cut, franchise brand monopoly market advantage but also disappeared. Not only seriously affected the brand in the local market image, and the subsequent development of to the market is laid a insurmountable obstacles. So developing markets, is cutting their own roots.

Tie Guan Yin Oolong tea in Need, its quality features are: Delavaya curly, plump round node, heavy Leveling, color sand green, the overall Xingzhuang Si dragonfly spiral body, frog legs. After the liquor color golden yellow brew rich and gaudy like amber, there is a natural fragrance of orchid fragrance, mellow taste of fresh Gan, Hui Gan long, commonly known as the “Phonology.” Tie Guan Yin tea high and sustained, can be described as “seven bubbles are lingering fragrance.” Tie Guan Yin is both a precious natural beverages, beauty and good health care function. The scientific analysis and proved, Tieguanyin contain high amino acids, vitamins, minerals, polyphenols and alkaloids, there are a variety of nutrition and efficacy components, with a pure heart eyesight, bactericidal anti-inflammatory, anti-aging beauty and Anti-cancer, eliminate blood lipids, lowering cholesterol, reducing cardiovascular disease and diabetes effect, famous, popular Hong Kong, Macao, Taiwan, Southeast Asia, Japan, Europe and America, the popular consumer favorite. Name Tie Guan Yin A total of 250 grams net weight 32 small foam vacuum packaging Packing In order to ensure freshness and tea are all on-site packaging, a small foam packaging color random packing of hard and transparent market, the popular PC box Process light fermentation, the new fir Shelf Life 18 months Save frozen fresh cool dark dry tea shape of iron, sand green clear, curly, tight knot, was blue dragonfly shaped abdominal pedicle green liquor color liquor color was turmeric bright, clear and bright dry dragon well tea aroma, fullness and long-lasting aroma of tea aroma, smell the rhyme concentration of leaf hypertrophy taste, texture Chun Zheng, smooth sweet mouths of Health Xiang, Yong-Qing Yu Juan, flavor Infinity Friendly Tips stored at! Spring Weijia! High-temperature brewing! Soak for more than a moderate Remarks tea-based product evaluation for the shopkeeper, tea products feel they all had different personal views only as of the evaluation Tea: tureen 100cc water temperature: 100 ° out of soup :5-15 seconds after the extension of Sanshui PS: Recommended Kung Fu Tie Guan Yin tea drink products, such as: tureen of purple clay, tea cup